Tag Archives: seo

Microsoft Bing – You Best Bet For Targeted Online MLM Prospecting

Bing is the search experience launched by Microsoft and is considered to be a tough competitor to Google. But how can you use it for focused online MLM prospecting? Can a search engine do all these things or at least aid the MLM distributors in their efforts? Let us find out.
Bing is supposed to be [...]

What Is SEO Writing: A Simplified Explanation from an Experienced SEO Copywriter

If you’re interested in freelance writing and do any type of web surfing on this niche, you’ve probably run across job ads that read something like, “Looking for an SEO article writer to provide ongoing content for credit repair site. 350-400 words; ongoing weekly assignments.” This is an SEO writing job.

As there seems to be a lot of work out there like this, many freelance writers who keep running across ads like this may go to their favorite search engine and start to do web searches on “seo writing, or “what is seo writing,” or “writing for seo,” or writing seo” in order to figure out exactly what this is.

Here we’ll explain exactly what SEO copywriting is, and why it’s such a profitable freelance writing niche.

SEO Writing Defined

First, SEO is the acronym for search engine optimization. Don’t let the big term throw you. All this means is that website owners do certain things to their web pages to make sure that search engines find them and deliver web surfers – like you – to their website when they conduct internet searches.
One of these things is filling their site with SEO content.

SEO content is different from “regular” content in that some technical research and thought goes into the copy – before it is ever written. Mainly, keyword research is conducted.

What Is Keyword Research and Why Is It Important in SEO Writing

The best way to explain keyword research is to give an example.

Let’ say you own a website about credit repair. You offer credit repair services to consumers with bad credit. You have a website, but it’s not getting much traffic or bringing in much business. One of the things you can do is write informative content and put it on your website to drive more traffic. But, not just any informative content – SEO content.

When/if you hire an SEO copywriter, one of the first things they’re going to do is find out which words and phrases web surfers are typing in to find the types of services you offer (credit repair, remember).

Note: The words and phrases that web surfers type in to find stuff on the web are called keyword phrases. Remember this.

Keyword Research Tools

So, they’ll use a keyword research tool that will show them things like which keyword phrases prospects type in when they’re trying to find a businesses like yours. And, many times it’s not what you think, which is why keyword research tools are so popular.

FYI, one of the easiest and best keyword research tools to use is Google’s Keyword AdWord Tool.
Once they find out what these keyword phrases are, they will write copy for your site that includes these phrases. This is what’s known as SEO content.

And, the reason it’s so effective is that search engines don’t have to guess which sites might be relevant when a web surfer types in a keyword phrase. If your site’s copy has the right keywords in it, it’s easy for search engines to return your site as a relevant search result.

This equals more traffic, which of course usually means more sales.

And, this is why SEO writing is an exploding niche in freelance writing. Many search engine optimization (SEO) writers make $50,000 to $75,000 – or more – their first year. As every site on the web needs this type of content, it’s easy to see why this is so possible.

If you’re interested in this kind of freelance writing, get SEO copywriting training. Usually it lasts about a week, and you can start making money almost right away — really. Most SEO writers say they land their first clients within the first few days once they start to market.

About the Author

Get the SEO Copywriter Training you need to start a successful SEO writing career at http://SeoWritingJobs.com. In one week, you can train to earn as much as $50,000 to $75,000 your first year as an SEO copywriter. The course also teaches you 3 ways to use your newly acquired skills to make passive income online.

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4 SEM Tips For New Internet Home Business Ideas And Opportunities

You know, a new site, which promotes internet business ideas just requires different actions, than the old, established one. The search engine marketing strategy means, that you have to learn to know, how the search engines work and how you can help them to serve their customers with the help of your internet business ideas.

The new websites have special challenges and principally they are in a worse situation, than the old websites. But if you are clever, you can improve the position of your new site in the eyes of the search engines. Thus your internet business ideas pass the other new sites in your niche.

A new site about internet home business ideas and opportunities has no history, nor so much business connections. How could it have? So you cannot establish those in a second, but you can do other things.

So you have to do certain tricks to draw the attention of the search engines to your site and when they find out, what you have done, they start to trust and appreciate it. Here is what you have to do.

1. Your Site Must Share Useful And Related Content To The Visitor.

So it must be useful and to stand out from the crowd of other sites and blogs in your chosen niche. The most important tool you will have is your internet business plan, which is a strategic document and gives guidelines, why you are online, what is your target group and what is your promise to this group.

The content as such is important and some kind of basic elements are the keywords. They serve both the search engines and your readers. I recommend that you select tens of related and long tail search terms, before you start to write your text. When you have the keyword list, you can organize the content around these words so that they sit naturally into the copy.

Note, that every page have only one main keyword, but you can use also the so called associated keywords. These are terms, which your target group uses in the context of your main keyword. You can easily find them under the Google result page of your main keyword.

Especially for a site about new internet home business ideas and opportunities it is important, that you write new keyword optimized pages regularly. You see, the search engines like original, personal and fresh content.

2. The Budget Is Important, Choose A Free Blog To Start With.

Blogs are very easy to set up and additionally the search engines love them. For instance WordPress requires no modification to make it work as you want, lots of custom templates are available.
The side benefit of the blog is, that if you build a website on blogging platform, the blog functionality is built in.

3. Use Keywords In The Title, Description And In The Meta Tags.
The search engine handles every page separately. This is important to know, when you try to get a high ranking in the search engines, so every page concerning your internet business ideas needs its own title, description and meta tags. And its own main keyword, of course.

A good rule is, that the maximum length of the title tag is 68 characters. The job of the meta description tag is to persuade the reader to click the link and the meta keywords are related to the content of that page. It is important to put the main keyword in the title, description, teaser and all over the body.

4. You Can Get A Jump Start By Buying An Old Domain.

The simple reason, why the search engines prefer old domains is, that they know what it stands for. A very good strategy to speed up the start of your internet business ideas marketing is to buy an old domain with lots of related backlinks. You can enjoy an immediate traffic by using the 301 redirect from the old domain to your new domain.

The next step is to start to promote your new internet business site or blog to make it known in your chosen niche. I recommend that before you start you will carefully read through your internet business plan and to think, what kind of promotions fit to your business and to you.

About the Author

Juhani Tontti, B.Sc., Marketing. When You Plan To Promote Your Internet Business Opportunities, Select SEM. It Is An Effective Strategy For An Internet Home Business To Make Money Online. Visit: Internet Business Ideas

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